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Archive for the ‘Arikka’s Blogs’ Category

Hold the Turkey, Pass the FunCards

Monday, November 23rd, 2009

At AKMG, we pride ourselves on having the best converting campaigns at the most competitive payouts! Tis the season for Turkey Day themed offers that will keep you so stuffed with revenue you’ll have have to loosen your belt! We are proud to present an offer that’s going that’s a no-brainer for this week. One thing to note is that most companies that once had free ecards now charge. My fun cards still offers free e-cards which is a huge plus!  Put it on auto-pilot as you enjoy your candied yams! Contact your affiliate manager day to get it set up!

 MyFunCards Thanksgiving


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The Importance of Social Networking in Online Media

Friday, November 13th, 2009

So you’re an online marketer. You have a self-proclaimed “hot new offer” that converts on an email submit, with an EPC of $58 and a click through rate of 109%! You are sure it’s going to be the new Acai! Just one problem: You don’t know anyone to market it!

As online performance-based marketing becomes more and more competitive, leveraging your network of connections is of utmost importance. Without them, your chances for growth are stifled. With them, the world of online marketing is at your fingertips and opportunities are endless!

Here are a few networking tips from a self-proclaimed “social networking butterfly”:

1. Use LinkedIn. Use LinkedIn and update it often. Of all the social networks, it is the most professional, and has the highest caliber of professionals to choose from. You can find and connect with anyone from the marketing director for Wal-Mart to the CEO of Microsoft! LinkedIn also has great advanced search options that allow you to target by keyword, location, industry and even common groups.  It’s important to keep all of your info up to date as well so people can find you. If you’re looking for gold buyer leads, say so! Keywords are pulled from your profile in searches, so the more info the better.

2. Facebook, Facebook, Facebook. Facebook gets a lot of bad publicity these days, but nevertheless is an essential networking tool for the affiliate marketer. Not only does it give you the ability to be a fly on the wall to the inner workings of the CPA universe,  but you can also gain insight  as to who is connected with who in the space, look at comments and posts on the walls of all the players, and most importantly be able to put a face with a name. I can’t tell you how many times adding a potential client to Facebook has allowed me to better adapt to a potential business partner’s personality. If I notice that someone is interested in the same band or movies as me, a  commonality is created that would have never been discovered otherwise and virtual bonding is sometimes the best you can do if you work worlds away from each other!

3. Trade Show Bonding. We all go to them, they are the 4-5 times a year us industry girls go shopping for sexy black dresses, new shoes and cute hand bags to prepare for a week of meeting with clients, VIP status at parties, and you guessed it; booth duty! Since most of our work throughout the year is done behind a computer screen, the importance of face to face meetings is heightened and making a good and lasting impression is key. You should attend these shows as frequently as you can, and bring as many business cards as you can fit in your suitcase! Also, smile! People are more likely to remember smiling face than Crabby Patty. Find a common ground with whomever you are speaking with, people always remember someone who likes what they do. Pass out cards, shake as many hands as you can find, laugh at mediocre jokes, and whatever you do, SMILE.

Ciao!
Arikka Greene - International Sales Director
LinkedIn: www.linkedin.com/in/arikka

Facebook: www.facebook.com/arikka

Follow us on Twitter! www.twitter.com/AKMGAlerts

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New to California AND AKMG

Monday, October 26th, 2009

Bonjour, AKMG connesuirs! I just wanted to drop a line to introduce myself to the blogosphere! As AKMG’s International Sales Director and I’m excited to be bringing you great new opportunities from around the globe. I just moved to West LA all the way from Boulder, Colorado! Things are different here but much warmer! My passion is international affiliate marketing because I believe it is still very much uncharted territory in our space, although some might say it’s just because I love the cool accents (I have to admit this is also true). Traffic is cheaper internationally, consumers are more responsive, and the market is far less saturated. We have seen enormous growth at AKMG in Europe in such a short time, and we are excited to continue to expand throughout Europe in the coming months!

AKMG will be exhibiting once again at Ad:tech in New York next month! Stop by our booth and get to know a little more about our international flair!

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