We’re going back on the road again for the DMA 08 Conference in Las Vegas, NV. DMA 08 is considered the largest gathering of marketers in the world and there will be over 550 companies exhibiting. It will be my first time attending a DMA show and I know I’m in for a treat…being surrounded by so many marketing people at once!     Las Vegas is a great setting for the show since it’s all about marketing. Every where you turn, you’re inundated with ads in Vegas whether it be on massive billboards playing video, cabs covered in ads, people handing out flyers or really just about anywhere you look. It will provide inspiration I’m sure for a lot of people. Oh and a lot of fun with the casinos, shows and great restaurants.

It will be a little bit of a detour since we normally hit the usual trade show circuit - ad:tech and Affiliate Summit - so it will be nice to mingle outside of our comfort zone. For me personally, I’m excited at the prospect of meeting agency and brand contacts to enhance what they’re already doing in the CPA space. Plus introduce anyone who isn’t working on CPA to world of “measurable ROI”. It’s always beneficial & informative to chat with people outside of your day-to-day to learn what’s going on in the world of advertising and marketing both offline and online.

AKMG will be at the DMA 08 conference from Sunday through Wednesday so please contact me to set up a time to meet. We’ll be hitting the floor all day Monday & Tuesday.

This entry was posted on Thursday, October 9th, 2008 at 3:22 pm and is filed under Advertisers, Tara's Blogs. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.